Sprintexx Ad-Tech: Merging Data, Creativity, and Precision Advertising
Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In today’s fast-paced digital world, advertising is focused not only on reach but on meaningful relevance. Brands now demand sharper targeting, smarter insights, and faster execution. This is the space Sprintexx dominates.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.
At the helm is Mr. Jai Sognai, a leader with over three decades of digital experience, whose leadership has shaped Janus Koncepts into a trusted name in integrated marketing for over two decades. Sprintexx embodies his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
Key Differentiators of Sprintexx Ad-Tech
Sprintexx is a comprehensive advertising partner, managing everything from brand discovery to conversion and customer loyalty. What makes us unique is our ability to integrate:
? Data-Driven Insight
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Omnichannel Media Activation
This combination allows brands to go beyond impressions towards engagement and conversion.
Omnichannel Engine for Full-Funnel Advertising
1. Brand Marketing
We use paid media and brand strategy to build brand visibility and consumer trust—laying the foundation for lasting growth.
2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.
3. Intelligent Data-led Ecosystem
Sprintexx is a data-driven platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.
4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine influence and visibility to drive community-driven performance.
5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, delivering cinematic storytelling across digital screens.
6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to deepen emotional connection and elevate long-term brand affinity.
7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.
What Makes Sprintexx Stand Out
? India’s Largest Deterministic Audience Dataset
Access through partnerships with top-tier data and platform alliances across multiple industries.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx engages beyond platform boundaries across the open internet—maximising coverage and visibility.
? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Cross-Media Audience Activation
We apply intelligence across all digital ecosystems—offering total scalability.
? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.
Why Businesses Partner with Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to clarity, performance, and measurable business impact.
Leadership That Drives Innovation
Mr. Jai Sognai, with over three decades of expertise, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.
The Next Generation of Ad-Tech
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.
Final Thoughts: Advertising Reimagined
Whether your goal is enhancing visibility, acquiring customers, or increasing ROI—Sprintexx Ad-Tech is your gateway to smart, high-performance advertising.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Sprintexx Owner Success.